"If you want to protect traditional marriage, don't stop gay people from getting married," he said. "Stop straight people from getting divorced."
Watch the hilarious commercial Marcotte has produced to publicize his project:
My favourite lines: "Socialist countries like Canada condone divorce. What did we even fight the Communists in World War II for?" and "If outlawing divorce was good enough for the Babylonians, then it's good enough for California".
(HT: Jonathan Rauch)